How to Exclude Contacts Using the "Do not send to" Feature

Learn how to exclude specific lists, tags, and segments from your campaign using the "Do not send to" feature for improved targeting.

The "Do not send to" feature helps exclude specific contacts from your campaign, ensuring emails are only sent to relevant recipients.

Key Features:

  • Exclude up to 150 lists and 150 tags

  • Apply up to 5 exclusion conditions

  • Works alongside the "Sent to" feature

How to Use:

  1. Open your campaign and navigate to Choose Contacts.

  2. In the "Do not send to" section, select lists, segments, or tags.

  3. Define up to 5 conditions for exclusion.

  4. Save and continue.

Common Use Cases:

  • Exclude contacts who recently received emails.

  • Avoid duplicate entries across campaigns.

Common Mistakes to Avoid:

  • Excluding key segments that could impact your campaign results.

  • Selecting the same segment, list, tag, or conditions in both exclude and send-to options will result in zero recipients.

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